![]() ![]() ![]() Sign up to receive See3’s Daily DoGooder: a daily cause video delivered to your in-box.Īnd here were the 2010 winners. The funny, celebrity-studded Seriously, Serious PSA (featuring B.J.Breathe, by Repower America (1:33, embedded above).Best large organization video: A Public Service Announcement Not Approved by AJWS, by the American Jewish World Service.Best thrifty video: It’s In Your Hands, by Watershed Management Group.Here are seven great examples of nonprofit storytelling: 1/ Classic video advocacyĪdvocacyLast month’s 5th annual DoGooder Nonprofit Video Awards, presented by YouTube and See3 Communications - See3 is at the forefront of nonprofit video storytelling - drew 1,350 submissions from 750 nonprofits, with 16 finalists and four winners. And don’t forget to enter contests like the DoGooder Awards, TechSoup Storytelling Challenge or CurrentTV’s just-ended The Current Cause, where $15,000 in prizes will be awarded. ![]() One you have a visual story, or several, that you can draw upon, you’ll be able to begin using it in your public outreach: on your website or blog, on your Facebook page, in your annual report, in your email newsletters. Others can be as simple as holding up a video-capable smartphone to capture a moment. Some can be elaborate productions, with narration, titling and musical score all working together. It’s about finding people who encapsulate what your core objective is all about - and conveying their stories with power, genuineness, passion and humility. Remember, it’s not about the tools or the technology. At least one of the examples cited below should trigger an insight - an idea that resonates or an approach that you might consider using with your team or with a production partner.įind people who encapsulate what your core objective is all about - and convey their stories with power, genuineness, passion and humility Today we’d like to highlight a few best-of-breed examples of visual storytelling so that you can think about how to take a similar approach for your organization. There are dozens of ways to convey your story, and we’ve laid out lots of ways to get started - see the links at the bottom of this article. So why aren’t you taking advantage of visual storytelling yet? (Or are you? Tell us in the comments!) Never before have the tools of visual storytelling been so inexpensive, easy to use and accessible to the masses. What we tell people in our Socialbrite bootcamps and in our consulting work is this: Every nonprofit is now a media organization (the same goes for social enterprises and businesses). (Heck, I co-founded before there was a YouTube.) People take action on behalf of a cause only when they feel an emotional connection, and yet nonprofits in particular are famously bad at telling their own stories. Target audience: Nonprofits, social enterprises, NGOs, foundations, cause organizations, Web publishers, small businesses.Īs regular readers know, I’ve been a longtime proponent of visual storytelling to advance the missions of nonprofits, cause organizations and businesses. How to convey a powerful message with videos & photos ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |